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In the modern workplace, it’s easy to think digital will carry the load, but growth still depends on connecting personally, says Rafael Gozalo, co-founder and co-chief executive, thePower


When we talk about recommendations, introductions and networks, it is easy to overcomplicate. They are all part of your personal brand, of course, but what really matters is a personal connection based on your mission and values.


Here at the thePower, we are about democratising knowledge. When I followed a lead and sat down with the co-founder of a tech unicorn, he looked me in the eye and felt we could do business together. The personal still matters: the promises you keep and the trust you inspire.

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